{"id":8065,"date":"2026-06-21T12:41:13","date_gmt":"2026-06-21T12:41:13","guid":{"rendered":"https:\/\/kenansubasi.com\/?post_type=portfolios&#038;p=8065"},"modified":"2026-08-04T12:47:53","modified_gmt":"2026-08-04T09:47:53","slug":"janssen-infographic","status":"publish","type":"portfolios","link":"https:\/\/kenansubasi.com\/en\/janssen-infographic\/","title":{"rendered":"Janssen Infographic"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8065\" class=\"elementor elementor-8065\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c58d81 e-flex e-con-boxed no no e-con e-parent\" data-id=\"8c58d81\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe8d2d0 elementor-widget elementor-widget-custif_iframe_widget\" data-id=\"fe8d2d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"custif_iframe_widget.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"custif-iframe-wrapper\" id=\"custif-iframe-fe8d2d0\"><iframe style=\"width: 100%; display: block;\" scrolling=\"yes\" data-refresh-interval=\"0\" src=\"https:\/\/player.vimeo.com\/video\/290469541\"><\/iframe><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc92a03 elementor-widget elementor-widget-ms_gallery\" data-id=\"cc92a03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ms_gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n               <div id=\"cc92a03\">\r\n                    <div class=\"ms-masonry-gallery row grid blockgallery h_s1\" data-masonry='{ \"percentPosition\": true, \"gutter\": 5 }'>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0bda9919780239.562e0234889fa.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0bda9919780239.562e0234889fa.webp\" alt=\"Kenan_Subasi0bda9919780239.562e0234889fa\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasib2609919780239.562e02348fba8.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasib2609919780239.562e02348fba8.webp\" alt=\"Kenan_Subasib2609919780239.562e02348fba8\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0dd5ce19780239.562e023497928.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0dd5ce19780239.562e023497928.webp\" alt=\"Kenan_Subasi0dd5ce19780239.562e023497928\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi798f9119780239.562e02349fe59.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi798f9119780239.562e02349fe59.webp\" alt=\"Kenan_Subasi798f9119780239.562e02349fe59\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi3c7c0819780239.562e0234a9b16.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi3c7c0819780239.562e0234a9b16.webp\" alt=\"Kenan_Subasi3c7c0819780239.562e0234a9b16\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0c087a19780239.562e0234ae32a.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi0c087a19780239.562e0234ae32a.webp\" alt=\"Kenan_Subasi0c087a19780239.562e0234ae32a\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                                                                <div class=\"grid-item col-lg-4 col-md-4\">\r\n                                                                    <a class=\"mfp-img\" href=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi33606519780239.562e0234b2dc2.webp\" title=\"\" data-elementor-open-lightbox=\"no\">\r\n                                        <img decoding=\"async\" src=\"https:\/\/kenansubasi.com\/wp-content\/uploads\/2026\/07\/Kenan_Subasi33606519780239.562e0234b2dc2.webp\" alt=\"Kenan_Subasi33606519780239.562e0234b2dc2\" loading=\"lazy\"\/>\r\n                                                                            <\/a>\r\n                                                            <\/div>\r\n                                            <\/div> \r\n                <\/div>\r\n\r\n                \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-093bc44 e-flex e-con-boxed no no e-con e-parent\" data-id=\"093bc44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-655eabd e-con-full e-flex no no e-con e-child\" data-id=\"655eabd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c2b01cf elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"c2b01cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Janssen Infographic<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f7921bf e-con-full e-flex no no e-con e-child\" data-id=\"f7921bf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3cba3e3 elementor-widget elementor-widget-text-editor\" data-id=\"3cba3e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">Janssen Infographic<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4600b7 elementor-widget elementor-widget-text-editor\" data-id=\"c4600b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"font-claude-response-body break-words whitespace-normal\">This infographic animation, which I created for Janssen, a pharmaceutical company within Johnson &amp; Johnson, for their \u201cYou Touch\u201d health awareness campaign in T\u00fcrkiye, combines two different layers of content within a single narrative: the campaign&#039;s health messages and the campaign&#039;s own performance data.<\/p><p>\u00a0<\/p><p class=\"font-claude-response-body break-words whitespace-normal\">The first part of the narrative conveys awareness messages \u2014 the prevalence of stomach ailments, how microbes circulate through transportation networks, and the importance of informed health management. Each message finds its own visual interpretation: organs highlighted within silhouettes, a train with carriages full of microbes, and a mind operating with gears. The second part visualizes the campaign&#039;s reach \u2014 participants scattered across a map of Turkey, three-month engagement figures and rates on social networks, and a globe surrounded by network connections.<\/p><p>\u00a0<\/p><p class=\"font-claude-response-body break-words whitespace-normal\">The design language was established to carry the different tones required by these two layers. Flat vector illustration and kinetic typography are the main tools; color is the primary variable conveying the emotion of the narrative. Dark backgrounds and red accents establish a warning tone in the awareness sections, while the campaign sections proceed on a light background with the organization&#039;s own palette \u2014 purple, green, blue.<\/p><p>\u00a0<\/p><p class=\"font-claude-response-body break-words whitespace-normal\">The real challenge of this type of work is the narrow creative space: in the pharmaceutical industry, corporate identity guidelines are strict, messages are approved, and the designer cannot go beyond this framework. This is where the job of information design begins \u2014 transforming dense information into a followable rhythm within a limited visual system. In this project, typography was not a decorative element, but the animation itself.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":8075,"template":"","portfolios_categories":[46],"class_list":["post-8065","portfolios","type-portfolios","status-publish","has-post-thumbnail","hentry","portfolios_categories-video"],"acf":{"featured_video":"","choi\u0441e_menu_page":"global_settings","full_width":false,"header_transparent":false,"header_white":false,"menu_align_page":"default","menu_style":""},"_links":{"self":[{"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/portfolios\/8065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/portfolios"}],"about":[{"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/types\/portfolios"}],"version-history":[{"count":16,"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/portfolios\/8065\/revisions"}],"predecessor-version":[{"id":9273,"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/portfolios\/8065\/revisions\/9273"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/media\/8075"}],"wp:attachment":[{"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/media?parent=8065"}],"wp:term":[{"taxonomy":"portfolios_categories","embeddable":true,"href":"https:\/\/kenansubasi.com\/en\/wp-json\/wp\/v2\/portfolios_categories?post=8065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}